Your Speaker One-Sheet or Company Brochure
Your speaker one-sheet or brochure is a small (yet mighty) marketing tool!
Does yours work hard to grow your business?
Your speaker one-sheet or company brochure is a hardworking marketing tool. To grab attention, it must be better than good – it must be great!
If you’re like many solopreneurs and small business owners, it’s just not working. Is yours mismatched? Homegrown? Does it miss the mark?
If you want to be viewed as a credible professional, details make the difference. I’ve been a Marketing Communications expert for over 3 decades, and I know this to be true: If you’re a solopreneur or small business owner, your speaker one-sheet or company brochure – and your stationery package – cannot miss the mark. The content must be clear and on-target. And the design must be professional and consistent, not mismatched or “homegrown” (meaning that it’s designed by you or an assistant).
Speaker one-sheets and brochures are small (yet mighty) marketing tools that showcase your expertise – and address your customers’ needs.
And don’t overlook these other small (yet mighty) tools: your business card and stationery kit! Typically, the stationery package includes a matching business card, notecard, letterhead or e-letterhead, and #10 envelope. These marketing tools must match in both messaging and design.
If you’re struggling to put together a professional-quality, on-target speaker one-sheet, brochure, or business card, the reasons may include:
- You’re not clear about your brand.
- You’re not clear about your niche or target market.
- You don’t have a professional logo or professional photo.
- You’re trying to create a “homegrown” design yourself – or with an assistant – instead of hiring a professional designer.
- All of the above.
If you’re struggling, you can see that there are REAL reasons and HIDDEN issues.
Together, let’s step up the 10,000-foot level to clarify your brand, your unique expertise, and your target market. It’s time for you to shine as the expert you are!
It’s time to stop struggling. It’s time to shine as an expert.
Click HERE to contact Patrice right now to schedule a consultation.